I am a HUGE fan of the Twilight Saga. About a month ago, my girlfriend handed me the first book, “Twilight,twilight” and said, “You have to read this.” I have to admit I was a little hesitant. I had heard a little about the book, and my sister had started to read it but never finished. My hesitation was ill conceived. The minute I started the book I couldn’t put it down. I literally read it in one sitting.
Seven hours later, I knew I needed to get the rest of the saga. I had to order the books, because they were sold out in stores. By the weekend, they had arrived (mostly in part that I paid extra for express shipping), and it was one of the best weekends ever. I read the three other books within three days.

Once I finished the books, I started my obsessive googling of “Twilight.” Through this search I found Stephenie Meyer’s Web site.

As a PR student, I was pretty impressed and as an obsessive fan, I was thrilled.
stephenieHer Web site is professional, but also personal. I feel like I have a relationship with the author of one my favorite book serious. I’ve never felt a bond to an author before.
She knows who her target publics are and the best way to communicate with us.

I’ve started visiting her Web site daily, reading updates she posts or fun facts about the saga. This is a sign of a successful Web site. If it interests your target publics and keeps them coming back for more, you’ve done your job right!

Thanks, Stephenie!